( 1604422 Application in Advertising )

• Course Description :
  Pre-requisites: Principles of Marketing   

  This course aims to give the students some practical skills in how to plan, organize, and develop and design an effective Advertisement and by identifying the concept of advertising, and types, and objectives, as the course dealing with topics communication process, consumer behavior, advertising budget, the development of the advertising message, advertising design and planning advertising campaigns. we requires from the students to do the design an advertising and discuss it.
• Pre Request :
• Credit Hour :
• Department : Marketing
• Program : Bachelor of Marketing
• Course Level :Bachelor
• Course Outline :

  Syllabus Advertising 2023.pdf